RMB Vivid designed a comprehensive corporate identity and signage project for Paul Allen’s Vulcan Inc. The company, formerly known as Vulcan Northwest, was renamed to reflect its growth from a local company into a global presence. RMB Vivid distilled Vulcan’s culture and vision into a meaningful and memorable brandmark and identity system. The mark was designed to be easily reproduced in any media and was released with a complete identity guideline for internal and external applications. Lobby signage, conference room identification and workstation signs were integrated into the office environment to reflect the new corporate identity.
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